THE MASCOT YOU CAN DRINK (the “Promotion”) 

By entering this Promotion, the participant will be deemed to have read and understood these Terms and Conditions and be bound by them. 


  1. The Promotion is organised by AB InBev UK Limited T/A Budweiser Brewing Group (company number: 3982132), Bureau, 90 Fetter Lane, London, EC4A 1EN (the "Promoter").  
  1. The Promotion is open to all UK residents aged 18+, excluding employees of the Promoter or their immediate families, its associated agents or anyone else professionally associated with the administration of the Promotion.  
  1. Internet access necessary.  
  1. The Promoter encourages responsible drinking and would direct consumers to read for more information.  

Promotional Period:  

  1. The Promotion opens at 12:00 on 9th March 2024 and closes at 23:59 on 9th March 2024 (the "Promotional Period").  


  1. 1 of 500 Camden Stout 4-Pack for £0.20 (the “Pack”) + £0.20 delivery fee 

How to Enter: 

  1. Consumers will need to spot and scan the QR Code attached to a Camden Stout mascot. 
  1. Once scanned they will be taken to the Camden Town Brewery web-shop where they will need to enter their age to be able to view the web-page.  
  1. Once complete they will be directed to Camden Stout 4-Pack and will need to add it to their basket.  
  1. Once added they will head to checkout and complete their purchase to complete the redemption. Redepmtion is only confimed once the consumer has the comfirmation email in their inbox.  
  1. Entries are limited to one entry per household during the Promotional Period and the Promoter reserves the right to reject any entries beyond this.   

Delivery of the Pack 

  1. The Pack shall be delivered to the Entrant for free £0.20 as soon reasonably possible, but no later than two weeks after an Entrant has entered the Promotion and purchased a Pack.  


  1. The Pack is not transferable or exchangeable for monetary market value of the Pack or for any other form of compensation.  
  1. Participation must be made directly by the individual participating in the Promotion. Incomplete or illegible claims together with claims which do not satisfy the requirements of these Terms & Conditions in full will be disqualified and will be not be considered. 
  1. In the event that the Promotion is not capable of running as planned for reasons including but not limited to tampering, unauthorised intervention, fraud, dishonesty, technical failures, or any other causes beyond the control of the Promoter which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion, the Promoter reserves the right to disqualify any individual who tampers with the entry process or does not comply with these Terms & Conditions and to cancel, modify or suspend the Promotion or invalidate any affected entries. 
  1. The Promoter together with any associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense or damage which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this Promotion or accepting or consuming the Packs, except for any liability which cannot be excluded by law. Nothing will exclude the Promotor’s liability for death or personal injury as a result of its negligence. 
  1. The Promoter will not be liable for any failure to comply with its obligations or any delay in performing its obligations within these terms and conditions if an act, omission, event or circumstance occurs caused by (but not limited to) global or regional health crises, weather conditions, fire, flood, strike, hurricane, industrial dispute, war, terrorist activity, hostilities, political unrest, riots, civil commotion, epidemic, pandemic, famine, plague or other natural calamities and acts of God, or any other circumstances beyond the reasonable control of the Promoter. 
  1. The Promoter may refuse to fulfil delivery of a Pack in the event of any participant’s fraud, dishonesty, breach or non-entitlement under these Terms & Conditions or seek recovery of its value if the Pack has been awarded. 
  1. Any and all personal data supplied for the running of this Promotion will be used solely for the purpose of this Promotion by the Promoter and/or by any agent appointed by it to assist with running the Promotion on behalf of the Promoter and will not be disclosed to a third party or used for any other purpose unless your positive consent has been obtained. Your personal data will be handled in accordance with the Promoter and Promotion’s privacy policies, available at 
  1. The Promoter's decision is final and binding in all circumstances in relation to the Promotion. 
  1. The Promoter reserves the right to amend, alter or withdraw the Promotion as necessary due to unavoidable circumstances beyond its control make this necessary, but will use all reasonable endeavours to minimize the effect on participants to avoid undue disappointment. 
  1. If any provisions of these Terms & Conditions are judged to be invalid, illegal or unenforceable, this will not affect or impact the continuation in full force and effect the remainder of the provisions. 
  1. By entering this Promotion, you will be deemed to have agreed to be bound by these Terms & Conditions. 
  1. In the event of a discrepancy between these Terms & Conditions and the details in any promotional material, the details in the Terms & Conditions will prevail. 
  1. These Terms & Conditions are governed by English law and their interpretation and application will be subject to the exclusive jurisdiction of the courts of England and Wales. 
    Please drink responsibly and do not pass the QR code or Pack to anyone who is not of legal drinking age. 

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