We can’t believe that Hells Lager has been available in cans for 6 whole months. We’ve already filled, packaged and sent out into the world (for you to drink) nearly every last one of the cans we got printed back in October. Which means… time to order some more! And we thought, while we’re at it, why not switch it up a little?

So next time you pick up a can of Hells, you might notice a few little changes. Godzilla has stomped away to pastures new and has been replaced by this robot chap and the winged bus has flown off, making way for a mini winged Hells can. And on that Hells can? Another even smaller winged Hells can, and so on, for infinity. Don’t worry though, the beer inside hasn’t changed at all.